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What kinds of online ordering software exist worldwide?
Written by Jonas Square on Mar. 21st 2021
THERE ARE two major types of online software solutions worldwide
Online Ordering Features - Best Online Menu
Let us distinguish the 2 types of software solutions out there:

1. Online ordering market
2. Dedicated online ordering

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The first one is a market (for example, "Uber Eats"), meaning it contains various restaurants, cafés, bars, and it is mainly focused on delivery & takeaway. Users get to the market's website (e.g., ubereats.com), and according to their postcode, it shows them all the available shops in their area. Users order from any shop they like and the market provider gets around 10-30% commission fee on each order from the business.

This is an excellent solution if you want to gain new customers, but it comes at a high cost. Each market has its customer base and spends a lot of money on attracting new users to their online market. Of course, you can subscribe to more than one of those markets since there is no entrance fee, no monthly fee, and no exclusivity. This is why we will not discuss which the best online ordering market is; you can try all of them in your area without having anything to lose.

Online Ordering Market - Uber Eats


The second one is a dedicated ordering software, meaning it contains only shops under one company's umbrella. It provides delivery-takeaway features, BUT it is also focused on taking orders from customers while at the company's premises (seated at the restaurant or staying at the hotel). Users can visit the company's website (e.g., company-name.com) by writing the address in a browser or scan a QR-code to access the online ordering software (aka contactless ordering). From there, they can place orders, and the software provider gets up to 7% commission fee on each order.

This is an excellent solution when your customers are already at your business or if you can direct them to your website since it is way cheaper than a market. Since this software is dedicated, it is not possible to run multiple systems at once. You will have to choose the one software which you think it's the best. This is why we will dive deep into what constitutes the top digital ordering software to help you make the correct decision from the start.

Online Qr-code ordering software SCAN-ORDER-PAY


If you are thinking of taking "the third option" and build an app, well, you shouldn't. Don't ever say we didn't warn you. Building an app can be a great way of throwing a lot of time and money down the drain. If you are not a massive corporation with a considerable amount of resources, we wouldn't suggest it because:
• It will need a big budget upfront.
• It will need constant maintenance & support.
• It will consume a lot of your time, which might be better spent in growing your company.
• It will not get new features without an extra budget. It may become obsolete sooner than expected since things are moving forward very fast.
• If, after launching it, it does not suit your actual needs, it will be tough to change it after all this commitment.
• It won't have an API to communicate with other standard software such as POS systems.
• It will most definitely not be quite as good as a ready-made solution from a company with industry specialization; it might even be frustrating to the user.
• If you are not experienced in software development, you'll probably get something different from expected.



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Make sure to check out our FREE eBook! Discusses the past and the future of ordering and reveals a tested method on how any hospitality & catering business (HoReCa) can increase their profits by 38%.
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QuiQi Best Online Menu And Best Online Ordering
About QuiQi
In the HoReCa environment, for most of the businesses, automation, efficiency, and speed are the key factors of their success. An entire industry was created based on these values. One, if not the most, fundamental problem yet to be solved, is the line of communication from the customer to the kitchen and vice versa.

 
Our objective is to minimize the number of actions needed and therefore maximize the efficiency and the speed of service. Our solution allows users to browse a digital menu, place an order, call a waiter for help, and pay directly from their smartphone. 

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About Author:  Jonas Square

CEO of QuiQi
CEO of JoinMyWifi
10+ year expericence in the HoReCa industry
Man in suit standing
In The News
  • Fact 1 - about 60-65% of people use QR Codes on a daily basis for the abovementioned uses. 
  • Fact 2 - 91% of active iOS users have access to QR Code scanners due to the installation of iOS 12 and above 
  • Fact 3 - Consumer usage of QR Codes will be 5.3 billion QR Code coupons to be redeemed by smartphones by 2022 and 1 billion smartphones will access QR Codes. 
  • Fact 4 - In Brazil, 75% of shoppers are ready to scan QR Codes on a regular basis to access shopping assistance. (Packaging Insights, 2019)
  • Fact 5 - Fortune 500 companies like Google, Nike and Amazon have added Qr Codes to their marketing stack
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